I often talk about how much pets are becoming a part of our lives, and how pet owning is hitting mainstream. It's also interesting to see how many companies have taken to the cause of promoting shelters and rescuing pets. But while the Bud Light WEEGO commercial hit airwaves during the Super Bowl, this spot, by Chevy, drives home the many great characteristcs of America's shelter dogs.
Also of significance is the number of pit bull type dogs that are proudly on display by their owners...further highlighting these dogs as dogs own by mainstream Americans. Enjoy.
h/t: Seattle Dog Spot
LOVE THIS COMMERCIAL
Posted by: Lisa in OH | March 02, 2012 at 07:31 AM
We are new to your blog and enjoying the read so far. Although we did not adopt, we do support a local organization called Hopeful Hearts that work to find homes for the ones that even the local shelters just wouldn't take as they are seen as “undesirable or not adoptable”. A lot of senior dogs come their way. We are always amazed at the level of patience, courage and dedication the volunteers have. All these dogs are cared for through foster homes. Not a kennel or cage in sight. So yes, when we see the media starting to use dogs other than the “North American" ideals of the yellow lab, the golden retriever and of course everyone’s favorite - the Collie ... it warms our hearts. Having said that … we still would never drink their beer. Yuck.
Posted by: Montecristo Travels | March 02, 2012 at 09:17 AM
Thanks for that, Brent. What a wonderful ad! I love that the pittie types are "strong, powerful, low-maintenance, family-friendly!" Someone's listening to us!
Posted by: pitbull friend | March 02, 2012 at 01:47 PM
Thanks for that, Brent - so great to see pitbull types in a positive light by a major brand =)
Posted by: Mary Haight | March 02, 2012 at 07:07 PM
The video poster says this has not aired on TV. They say it won 2nd place for a Chevy/Mofilm competition. In the comments, they say:
"I WISH Chevy would air it. Maybe if they got enough emails....? Ha ha!"
Posted by: Chris in Ontario | March 03, 2012 at 04:46 AM