I have a lot of posts lined up following the No Kill Conference. A few may be controversial, a few not so much. But I'll for sure be sharing thoughts on animal control policy, adoption policy and maybe blogging at some point next week.
Meanwhile, another by-product of the No Kill Conference is we get to see some brand new resources that are made available -- as well as get introduced to resources I didn't know existed.
Because I think they're extremely valuable, I will be posting some links to those, with comments, also in the coming weeks.
One of the first pieces is a new one written by Ryan Clinton entitled "The No Kill Revolution Starts with You -- Reforming Animal Control through effective political advocacy".
This brochure is essentially a summary of Ryan's presentation he gives at the No Kill Conference -- and it's probably my favorite presentation I've seen at the conference.
In the brochure, he discusses the common myth that people have that their situation is somehow unique or different - -but the reality is that they are all mostly the same.
He discusses arming yourself with information and doing your research to be sure you are knowledgable about the no kill movement.
He discusses getting to know the key players in your community -- shelter directors, rescuers, politicians, etc. And then clearly definingin goals, your target audience for the message, and crafting your message.
He then talks about delivering the message -- through social media, online advocacy, traditional media, advertising and face-to-face meetings.
He discusses ways to get political involved (which I think is extremely under-rated in the animal welfare world. I continue to believe this is our biggest missed opportunity in most communities) and how to anticipate opposition.
He discusses never giving up - -because success may not be easy, but sticking to it will be essential to success. He then discusses making no kill the status quo -- vs killing as the status quo.
It's a great resource.
And if you're sitting around wishing someone would step and do this in your community, note that you are the person who most knows what needs to be done...so it's up to you to do it.